“What is your best advice for choosing offers that actually work?”
-Stacey K.
This is my guide for choosing offers:
1) I look at how good the offer looks. If it looks good and it’s something that would catch my eye and I would respond to, then the offer catches my attention.
2) I look for how many fields it has (if its a pay per lead offer). If it’s asking for name and email and pays out $10, I like it. If it’s asking for full name, address, phone number, and email, and payout out $2, then I definitely don’t touch it.
3) I compare the offer against other similar offers. Does it pay out more or less? If less, then does it have the same amount of steps a user has to go through before I get paid or more? If less, then I look deeper.
4) If it’s going to my user base for media I’m purchasing, then I don’t accept the offer because I’ll end up spending more money to replenish the user base at a later date.
5) Are other affiliates and advertisers likely to be running the same exact offer? If I think so, then the offer is saturated, and most likely not likely to perform due to user fatigue of that offer. So super popular offers are like a double edged sword: good to run because you know they convert, or bad because by the time you find out, the offer is saturated in the network and you lose money trying to make it convert because the users on the network are seeing the ad 100 times a day.