“How can I get better payouts?”
-Ellitot P.
Well, this is a loaded question to begin with and a topic that I can blog about for hours, as there’s a lot of “out-of-the-box” ideas that traditional marketers don’t think of. But here’s the best way to get an increased payout for an offer from your affiliate manager of an affiliate network:
Tell them that you’ve tested the offer, and that you’re only at about break-even margin on the amount of money you spend promoting the offer. Tell him that in order to run it, you’ll need $X more or %XX more in order to continue sending traffic to the offer. You can throw in that you project at that rate increase, you’ll be able to deliver them more volume. Because AM’s work for commission, bigger volumes are like music to their ears and you’re likely to get a rate increase.
This isn’t a great tactic to take every time, but in situations where I really need the rate increase, and I’m able to generate volume, this go-to discussion ALWAYS gets me the rate I’m asking for.
